Tell me what you want (what you really, really want)
What’s this - a Spice Girls reference in 2020? We’re surprised too, but we recently heard something that we just had to share.
9 top tips for writing great white papers
White papers are a hugely important part of the marketing mix.
Make your writing punch above its weight
Are you finding it difficult to get people excited about something you have to say?
Providing critical feedback: striking a balance
Being ruthless isn’t easy – especially when dealing with the work of your peers.
Why the comma splice isn’t nice
The comma splice is a bit of a weakling in the world of punctuation.
Six different types of white paper – and how to write them
Not all white papers are the same.
Mischievous modifiers
One morning I shot an elephant in my pyjamas. How he got into my pyjamas I’ll never know. -Groucho Marx- This joke is one of the most famous example of a modifier gone wrong. Modifiers are among the most mischievous words and phrases in the English language. That’s because [...]
The Curse of the Capitals
A lot of capitals are used unnecessarily, which can make the writing look amateurish.
Avoid hyphen-related trouble
Ever wondered whether or not you should use a hyphen between two words? If you have, you're probably thinking about using a ‘compound adjective’.
Six tips for spelling success
Whether you regard yourself as good at spelling or not, the odd mistakes are bound to get through. So here are six tips for spelling success.