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Writing Machine Academy is the home of the world’s most advanced business writing training
Five surprising ways the Structured Writing Method can improve your business
By breaking down the intellectual processes needed to write effectively, the method can transform the way people think and work.
Create a perfect value proposition in 5 steps
“A great value proposition can help you connect with more prospects and boost your commercial success, but writing this kind of document can be very challenging and time consuming if you don’t go about [...]
Executive summaries. Or executive propositions?
Executive summaries must articulate a clear, concise and competitive message.
Banish the passive voice to pep up your writing
If your writing has been feeling a bit lethargic and needs livening up, writing in the active voice is a great place to start.